Writing To Employers: Cover Letter
Writing to employers is incredibly important because it acts as your first bit of communication with your potential new bosses and coworkers. That being said, here are our tips for writing a cover letter:
1. Be formal.
As you and your employer become more familiar, you can afford to be more casual. However, when first communicating with a potential employer, formality is crucial in order to present yourself as a serious and professional candidate. If you know the hiring manager’s name, either use their full name or address them as Mr. or Mrs. If you do not know this information, then you can either say “Dear Hiring Manager,” or “Dear Sir or Madame”, depending on how formal you want to be.
2. Be passionate!
In your email or cover letter, explain why you want to work at their company. What is it about their workspace that gets you excited about them (other than pay)? Mentioning specifics will show the hiring manager that you care about getting a job offer from them.
3. Tell them why you should get the job.
After explaining why you would like to work for them, tell them what it is about you that would make you a strong hire. Assess the employer’s needs and your skills. Then try to match them in the letter in a way that will appeal to the employer’s self-interest. Be sure to highlight both the hard and soft skills you have, and feel free to brag about your past accomplishments.
4. Organization is key!
According to psychological studies, the first and last things stated on a document will be remembered most by the reader. Use this information wisely! Lastly, be sure to stick to one single space page for a cover letter. Be succinct.
5. Be unique.
If you are applying for a job that you know has many applicants, try different ways to stand out. Use action verbs, convey confidence, optimism, and enthusiasm along with respect and professionalism. Any positive way to differentiate yourself will be very helpful, as many competitive positions have tons of applicants. Whether it’s emailing someone directly or taking the time to add specific details about the company in your cover letter, these things will help push you over the top and secure that interview.
6. Do not use the same cover letter for multiple jobs
While it is tempting to use the same exact cover letter for every job you apply to, we strongly suggest you not do so. For each job that you apply to, you should tailor your letter to each job opportunity. Demonstrate, if possible, some knowledge of the organization to which you are applying.
7. Be clear with the subject and signature.
The subject line should make it easy for your employer to understand you are applying for a job. It should be something along the lines of “Firstname Lastname - Job title”. Also, when you finish the email, end with either “Best,” “Thank you for your time,” or “Sincerely,” with your signature: your name and phone number.